Insights

Assembly will partner with T. Rowe Price to deliver a refreshed brand and an enhanced connected customer experience.

Assembly Global, a Google Partner agency, has achieved GMP’s Mobile Web Certification.

New, technology-powered media decarbonization offering assists clients in meeting Net Zero goals

Harper sets his sights on deepening client-agency relationships through creativity and innovation.

Assembly supported nearly 60 candidates and 25 issues groups this election season.

Coppersmith will bring a more consistent and connected view of measurement and effectiveness.

Gaby will define a new vision and global impact strategy for the Purpose-Led agency

Assembly's own Upahar Rana launched Half Hippy, an all-natural skincare brand, in 2016.

Our 2022 report takes a magnifying glass to global luxury brand engagement in China

Stephanie brings a commitment to Learning & Development to Assembly through technical skill and emotional intelligence development.

Naha-Biswas looks to elevate Assembly's omnichannel approach to deliver growth.

Assembly entered the media new-business Europe league tables after winning a major global account.

BNG/Assembly will help elevate the Mashreq brand across the MENA region.

Agawa sets his eyes on elevating brands’ digital prowess, focused on bringing global data, talent, and technology to clients in Japan.

Together, the teams further accelerate global, data-driven out of home advertising.

The agency brings a modern, digitally led offering to the market, backed by strong consultative solutions.

Assembly's Toni Box identified as key agency exec driving conversations surrounding TikTok implementation.

Assembly took home Lenovo’s media business following a review managed by MediaSense that began last September.

Assembly will lead Lenovo's full-funnel paid media program across North America, Europe, the Middle East, Africa, and Latin America.

Agencies are taking steps to make policy language inclusive of same-sex couples and non-binary employees.

Assembly named as the first-ever Purpose-Led Agency atop Ad Age's prestigious A-List.

The best-selling haircare brand is focused on increasing awareness surrounding its brand values, sustainable practices, and specialized products for all hair types.

Hot off a merger with its sister shop, the media agency has a new look.

The new identity, designed by creative media consultancy and fellow Stagwell agency, GALE, will be represented globally across the more than 30 markets Assembly serves, uniting our 1,500+ talent network under a focused vision.

TikTok For Business’s Waseem Afzal, and Assembly’s, Faisal Dean reflect on how their 2021 strategic partnership has unlocked mutual value and spurned fresh collaborations for 2022.

Our Strategy Director, Lesley Duncan, covers the critical strategies to engage customers during an earlier-than-ever holiday season in Adweek.

Alexei Filippov, strategic partnership lead of APACRU, and Kelvin Lee, marketing manager of APACRU, discuss how the conversation around connected commerce is changing.

The combined agency will deliver a market-leading global omnichannel media offering, with technology, data and consultancy capabilities built to transform and grow brands’ businesses worldwide.

Assembly named eleven women into Vice President, Senior Vice President, and C-Suite roles.